• 917 — 720 — 0968
  • Graham ( AT ) GrahamHill.net
  • EXPERIENTIAL
    NIKE GENEALOGY
    OF SPEED
    FROM WAFFLE IRONS TO FIBER OPTICS, TRACING THE PATH OF INNOVATION
    Nike approached us looking to create an exhibition tracing the path of innovation from their very first racing flat to their most recent super lightweight spikes. Responding to this brief, in collaboration with Karen Kimmel and SERVO Architects, we designed an immersive experience for visitors to this exclusive space on the boardwalk in Venice Beach.

    Taking cues from the tide patterns created on nearby shoreline, we conceived a modular display system allowing for multiple interchangeable groupings of shoes based on a variety of common characteristics. Visitors to the space presented their invitations for access which then became their "ID badges" for the night, complete with polaroid photos taken by docents roaming the event.
    — credits
    CREATED AT STEPHEN KINDER DESIGN PARTNERSHIP
    ROLE: DESIGNER